Presenters:  Bridget Beachy, PhysD, and David Bauman, PhysD

The lack of access to mental health treatment continues to plague the United States healthcare system. Further, decades of research have demonstrated that primary care continues to be the “de facto mental health system.” These realities have led to innovations and efforts to integrate behavioral health providers into primary care. This presentation will provide an overview of the realities of mental health treatment in the United States and provide a rationale for integrated behavioral health models that focus on increasing access to care. The presenters will share information about the Primary Care Behavioral Health model and alternative approaches to delivering behavioral health treatment to reach communities.

POWER Coaching – Part 1
Presenter: Vaney Hariri, Co-founder and Chief Culture Officer

Communication is more than reading, writing, and speaking – it is a skill for effectively transferring information and influencing behavior change. In this two-part session, attendees will review key principles of effective communication, core challenges and identify key opportunities for improvement.

The session will introduce Think 3D’s POWER communication and coaching model. The model outlines best practices for giving and receiving feedback, developing clear expectations for communication and coaching from leaders, and the POWER communication method.

By the end of these sessions, attendees will better understand how to improve their communication skills, overcome common communication challenges, and effectively influence behavior change.

Embracing a Single Session Approach in Behavioral Health – Part 1
Presenter: Bridget Beachy, PhysD, and David Bauman, PhysD

This session will be an interactive and experiential training regarding a moment-at-a-time or a single-session approach to behavioral health treatment. Specifically, presenters will allow attendees to explore their values and whys related to their behavioral health profession and how adopting a moment-at-a-time approach may enhance these true values. Further, attendees will learn strategies and philosophy shifts that allow a moment-at-a-time approach to make sense and provide care that is not only accessible but radical, compassionate, and engaging. Lastly, attendees will have time to practice the skills they learned through role-plays to enhance their comfort, confidence, and comfort in delivering care from a moment-at-a-time philosophy.

Data-Driven Patient Access – Strategies to Support Patient Retention and Growth
Presenter: Shannon Nielson, MHA, PCMH

The second session in this track will focus on the key components of patient retention and growth. The presenter will introduce strategies that support patient retention and growth, including the right care team model, scheduling best practices, effective utilization of technology, proactive patient outreach, and quality improvement. An important aspect of our discussion will revolve around proactive patient outreach initiatives, highlighting the significance of personalized communication and tailored engagement strategies in nurturing enduring patient loyalty. Furthermore, the session will discuss the importance of continuous quality improvement efforts in ensuring the delivery of great care within the healthcare system.

POWER Coaching – Part 2
Presenter: Vaney Hariri, Co-founder and Chief Culture Officer

Communication is more than reading, writing, and speaking – it is a skill for effectively transferring information and influencing behavior change. In this two-part session, attendees will review key principles of effective communication, core challenges and identify key opportunities for improvement.

The session will introduce Think 3D’s POWER communication and coaching model. The model outlines best practices for giving and receiving feedback, developing clear expectations for communication and coaching from leaders, and the POWER communication method.

By the end of these sessions, attendees will better understand how to improve their communication skills, overcome common communication challenges, and effectively influence behavior change.

Embracing a Single Session Approach in Behavioral Health – Part 2
Presenters: Bridget Beachy, PhysD, and David Bauman, PhysD

This session will be an interactive and experiential training regarding a moment-at-a-time or a single-session approach to behavioral health treatment. Specifically, presenters will allow attendees to explore their values and whys related to their behavioral health profession and how adopting a moment-at-a-time approach may enhance these true values. Further, attendees will learn strategies and philosophy shifts that allow a moment-at-a-time approach to make sense and provide care that is not only accessible but radical, compassionate, and engaging. Lastly, attendees will have time to practice the skills they learned through role-plays to enhance their comfort, confidence, and comfort in delivering care from a moment-at-a-time philosophy.

Embracing a Single Session Approach in Behavioral Health – Part 2

Presenters: Bridget Beachy, PhysD, and David Bauman, PhysD

This session will be an interactive and experiential training regarding a moment-at-a-time or a single-session approach to behavioral health treatment. Specifically, presenters will allow attendees to explore their values and whys related to their behavioral health profession and how adopting a moment-at-a-time approach may enhance these true values. Further, attendees will learn strategies and philosophy shifts that allow a moment-at-a-time approach to make sense and provide care that is not only accessible but radical, compassionate, and engaging. Lastly, attendees will have time to practice the skills they learned through role-plays to enhance their comfort, confidence, and comfort in delivering care from a moment-at-a-time philosophy.

Data-Driven Patient Access – Measuring and Improving Patient Retention and Growth
Presenter: Shannon Nielson, MHA, PCMH

Shannon Nielson will kick off our breakout track on data-driven patient access with a focus on collecting, monitoring, and utilizing health center access data to identify opportunities for patient retention and growth. Building a patient retention and growth strategy requires understanding your current access story, patient behaviors, and organizational capacity. Attendees will be introduced to key access, patient engagement, and organizational capacity indicators and learn how to interpret performance within these indicators to build your patient growth and retention strategy.

Revitalize Your Presence: Crafting Success from Rebranding, Outreach, and Creative Campaigns
Presenter: Brandon Huether, Marketing and Communications Manager

Hear from your peers and their real examples of how they’re utilizing unique marketing strategies to strengthen their organizations. The examples you’ll hear will provide you with the know-how you need to focus on how your health center can grow using targeted approaches to marketing and helping your patients and communities along the way.

Role of Behavioral Health in High-Quality Primary Care
Presenters: Bridget Beachy, PhysD, and David Bauman, PhysD

This session will detail how integrating behavioral health providers fully into primary care allows health systems to answer the call set forth by the National Academies of Sciences, Engineering, and Medicine (2021) to implement high-quality primary care. Specifically, the presenters will detail how the Primary Care Behavioral Health model’s goals align parsimoniously and effortlessly with the goals of high-quality primary care. Further, the presenters will detail how integration care efforts go beyond solely treating behavioral health concerns in primary care. Lastly, data from a community health center in the state of Washington will be presented to reinforce how the PCBH model has moved the CHC closer to the infinite values of high-quality primary care. This session is appropriate for all healthcare team members, including executive leaders.

Defining the Role of the Medical Assistant in the Health Center Care Team
Presenter: Shannon Nielson, MHA, PCMH

As the demand for healthcare services continues to rise, workforce shortages have become a critical concern in the industry. This makes it essential to understand the role of the medical assistant in a high-functioning care team. The session will provide attendees with valuable insights into the role of medical assistants in different care team models, which can help health centers identify opportunities to address the workforce shortage while ensuring quality care delivery. The speaker will share key competencies and best practices for training and retaining medical assistants.

Health Center Workforce Magnet: Goal-driven Marketing Using Data and Your Mission
Presenter: Brandon Huether, Marketing and Communications Manager

Setting goals and utilizing key data are the foundational steps of giving your marketing campaigns the approach you need to attract a qualified workforce and become an employer of choice. You’ll take away lessons learned from the latest workforce data and how to apply them when developing your unique messages about your purpose-driven career opportunities.

How to Love Your Craft Without Losing Your Mind
Presenters: Bridget Beachy, PhysD, and David Bauman, PhysD

By and large, people working in health care entered their respective fields because they loved it and wanted to help people. However, given the myriad of systemic factors, professionals sometimes feel like they have to choose between their craft and their well-being or their life outside of work. In this session, the presenters will take on this real-world conundrum and discuss strategies to help professionals maintain passion for their work without losing connection with their whole personhood, including how alignment with core values can help healthcare staff achieve fulfillment in both professional and personal realms.

Advancing Equity through Quality Improvement Data
Presenter: Shannon Nielson, MHA, PCMH

Quality improvement data is critical in identifying health disparities and implementing effective solutions to address them. In this session, Shannon Nielson will introduce health centers to the foundations of building an equity strategy within their existing quality program.  Attendees will discuss how to define, measure, and improve equity across clinical quality measures. The session will include an introduction to an equity scorecard framework, and health centers will learn how to utilize health equity data to drive a systems culture of equity. Attendees will also be introduced to strategies to improve the reliability of health equity data from collection to reporting.

SELF-Awareness
Presenter: Vaney Hariri, Co-founder and Chief Culture Officer

In the closing keynote, Vaney Hariri with Think 3D will highlight the role that SELF plays in organizational culture. If human beings aren’t healthy, how can we expect the organizations they build, operate in, and work for to be healthy?

SELF – is an acronym that stands for Support, Ego, Learning, and Failure. The session will walk through how those principles can be utilized to reflect on your personal development and identify opportunities to become a better you!